Stage 1: Real Estate and Site Selection
You locate, negotiate, and finance your site. We bring a structured review process and market knowledge so you aren't guessing.
How it works:
Submit a Site Acquisition Package (SAP). Your proposed site goes to our Real Estate Site Committee (RESC).
Only a signed RESC form counts. No verbal approval is binding.
We weigh many factors. Property size, ingress and egress, traffic counts, parking, drive-thru availability, demographics, lease terms, and nearby restaurants, among others.
A clear decision window. We respond within a reasonable time, capped at 90 days per Item 11.
Broker program. In many major markets, we recommend our approved brokers and ask that you work with our team before pursuing a site.
Next steps: review site requirements, check available markets, then submit an inquire form to take next steps.
Stage 2: Design and Construction
We provide you with JIB’s our prototypical plans, brand guidelines, approved suppliers, and other guardrails. You will manage the design, permitting, construction, and start-up of your new restaurant build with your preferred consultants and contractors.
What we provide and what you are responsible for:
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Approved & Onboarded Architect Teams -Your preferred architect will be is onboarded by us JIB’s Architecture & Design Dept and granted access to our JIB’s on-line project management system. Our A&D team will coach your architect through the overall site-adapt design process and will review the different milestones when they will need to secure JIB’s approval on your new restaurant’s design.
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Prototypical Plans - For approved ground-up sites, your architect will be provided a fully-engineered prototype set of plans that they will site-adapt for the property you’ve selected as well as all governing agency requirements. This work effort will result in our plans into a full set of permit and construction documents that will be used by your team to secure permits for, order equipment for, and then construct your new restaurant.
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Document Review - Site-adapted plans Plans and specifications are exchanged, reviewed, edited, and approved with your architect in JIB’s on-line project management that system. Design changes require pre-approval.
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Specifications and Approved Suppliers - For equipment, signage, fixtures, and opening inventory. You will have the option to select from brand-approved FF&E and signage suppliers who will use your full set construction documents to base their proposals on.
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Your Responsibility - Project management, due diligence, design, permitting, ordering FF&E and signage from JIB approved vendors, and overall restaurant construction compliant with your JIB-approved plans and all applicable development codes. to code and to our brand specifications.
See what you're building on our store design page.
Stage 3: Training That Runs 10 to 14 Weeks
Before you take control of a restaurant, you complete our training program. Our training program provides 560 hours of training.
What you can expect:
- Two learning tracks at once. Web-based training for the knowledge, on-the-job training on a live line.
- Your manager gets certified. You(Owner) and your operator are required to complete Certified Franchise Restaurant Manager Training before you open.
- Cost built into the franchise fee. The operator's training and one manager's initial training are included with your franchise fee. You cover salaries, travel, and living expenses.
- Proficiency-based, not time-based. The program measures whether you can run the workstations, not hours in a seat.
- Three locations. Training takes place in San Diego, Dallas, or Los Angeles.
- Timing. We ask you to finish five to six weeks before your first restaurant opens.
Stage 4: Grand Opening
Grand opening promotion runs through our Marketing Department, which directs, prepares, and places the advertising and communications that build the brand. The aim is simple: get the surrounding community talking before you ever flip on the open sign.
- Campaigns can pull from the brand's digital channels, including paid digital advertising, social media, the Jack in the Box loyalty app, and our interactive marketing website.
- The focus is local. We work to build awareness and excitement in the trade area right around your new restaurant.
- Social media is managed by Corporate, so your launch content stays on brand and consistent. All local store marketing is approved before it runs.
- Your exterior sign package and on-site signage come from approved suppliers and meet our specifications.
Ongoing Support After You Open
Opening day connects you to a support system built to keep your restaurant aligned with the brand.
- Operations Coaches for operations and KPI monitoring to help drive store sales.
- Procurement and distribution through McLane. Receive your food and smallware's from one distributor.
- New product and procedure training, with materials to train your team.
- Refresher and recertification training when needed.
- Reference documents and standards, delivered electronically and kept current.
- Technology and POS systems with ongoing support.
Marketing Support
How Does Jack in the Box Promote My Store?
Jack in the Box uses an unapologetically bold strategy to advertise, market, and promote all of our restaurants. We take an omnichannel approach to reach customers, create brand awareness, and drive traffic to your locations. As a franchisee, we will provide you with:
- Custom Marketing Plans
- Local Marketing Initiatives
- Interactive Marketing Website
- Digital Marketing
- Social Media
- Athletic Sponsorships
- Billboards
- Radio Advertisements
- Customer Loyalty App
