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Why Do Some Burger Franchises Require So Much More Liquidity Than Others?

Why Do Some Burger Franchises Require So Much More Liquidity Than Others?
Why Do Some Burger Franchises Require So Much More Liquidity Than Others?
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TL;DR Article Summary:

Burger franchises require high liquidity primarily to satisfy bank lending protocols (specifically "equity injection" requirements) and to bridge the "Cash Gap"—the critical period where you must pay for franchise fees, architectural plans, and training travel before your loan funding is released. While net worth proves your long-term solvency, high liquidity ($500k+) is the franchisor’s insurance policy that you can handle 6–12 months of operating losses and unexpected construction delays without defaulting on your lease or payroll.

The Real Reasons Liquidity Requirements Are So High

  • The "Bankability" Factor (Skin in the Game): Most banks (especially for SBA loans) require you to put down 10–20% of the total project cost in cash. If a burger franchise costs $2M to build, the bank demands $200k–$400k upfront to approve the loan. If you don't have this liquid cash, you cannot get the loan to build the store.

  • Bridging the "Cash Gap": Many expenses arise months before your loan closes. You must pay these out-of-pocket with no guarantee of reimbursement.

    • Franchise Fees: ($45k–$75k) usually paid upon signing the agreement.

    • Professional Fees: Civil engineering, zoning attorneys, and architectural drawings ($20k–$50k).

    • Training Travel: Flights, hotels, and meals for you and your managers to attend corporate training for 4–8 weeks.

  • Pre-Opening Cash Burn: You will have to pay rent, insurance, and management salaries before you sell a single burger. Construction delays (common in QSR drive-thru builds) can extend this "burn period" by months, requiring a massive cash buffer.

  • Inventory & Grand Opening: Vendors often require cash-on-delivery (COD) for your opening food order ($15k+), and franchisors may mandate an upfront "Grand Opening Marketing" spend ($10k–$25k) that cannot be financed.

Liquidity vs. Net Worth: The Lender's View

Metric What it Covers Why it Matters to Lenders
Liquidity Down Payments & Pre-Opening Bills Pays for the "Equity Injection" and "Post-Closing Liquidity" (cash left over so you don't starve).
Net Worth Collateral & Recovery If the business fails, this is what the bank can seize (Real Estate, Stocks) to recover the loan loss.

 

Tip: Lenders in 2025/2026 are increasingly looking for "Post-Closing Liquidity." They don't just want to see that you have the $300k down payment; they want to see that you have the available funds in the bank so that your finances aren't running of fumes on Day 1.

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