Jack in the Box is the best franchise concept in the quick-service restaurant (QSR) category. It is not just because we’re on the cutting-edge of technology or because our unique menu stands apart from competitors, but because we’re a fun brand dedicated to our franchisees. Here, learn about some of the characteristics that make Jack in the Box a unique franchisor.
About Our Brand
Owning a Jack in the Box franchise is a great way to break into the QSR space with a unique concept. Back when we first got started in 1951, we were the first major QSR to revolutionize the drive-thru. We’ve maintained our leading edge when it comes to innovative technology, for we were also the first QSR to integrate self-serve kiosks and video graphics into our restaurants.
Jack in the Box also leads the way when it comes to our menu. We’ve always believed that it’s not our place to discriminate when it comes to cravings. While other QSRs only offer burgers and fries, customers love that they can come to Jack in the Box for tacos, salads, sandwiches, and more.
If you’re looking to open a QSR with something unique to offer, you couldn’t ask for a better franchisor than Jack in the Box.
A Reputation for Fun
Owning a Jack in the Box franchise comes with a good deal of fun. We’re famous for our tongue-in-cheek advertisements, which demonstrate our playful attitude. We’ve worked hard to make running a Jack in the Box just as much fun as eating in one! Our experts love keeping their fingers on the pulse of new and exciting food trends to bring into every one of our restaurants.
A Culture of Support
We’ve made a name for ourselves as the best franchise concept in QSR because we offer comprehensive franchisee support. We recognize that our operators are the most important part of our system: they’re the ones keeping our restaurants running and serving their communities, and we go above and beyond to help them do their jobs, providing them with valuable resources like:
Exciting new menu items, along with the classics, to engage new and existing customers
A dedicated help team ready to answer their questions when they arise
A marketing team creating memorable campaigns to keep the attention of their community
Start-to-finish startup support including expert site selection assistance, training, build-out, and more
Many Jack in the Box franchisees have been with us for decades and operate multiple restaurants, demonstrating the strong relationships we’ve built.
Want to learn more about our company culture? Contact us! We’d love to set up a time to talk.